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Business Butterfly Effect

Tipping Points

Here’s a tip for New York City taxi drivers seeking bigger tips: Pick up tourists. Adam Nowak, associate professor of economics, and Amir B. Ferreira Neto, ’19, PhD Economics, studied data on yellow taxis in the Big Apple to see if tourists tipped more than locals. They do. Furthermore, theatergoers tip more than non-theatergoers, based on their findings that zeroed-in on drop-offs and pickups near Broadway. These differences between tourists and locals may affect the allocation of taxis throughout the city, conclude Nowak, Neto and Amanda Ross, of the University of Alabama.

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Front of the House

Frank DeMarco, teaching associate professor of hospitality and tourism, recently received the Excellence in Tourism Education Award from the West Virginia Hospitality & Travel Association. 

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Greeting Every Opportunity with Open Arms

After growing up in her parents’ business, Emmy Severs was inspired to start her own business halfway through her college career. As an entrepreneurship major, she leaned on her passions and creative skills, and launched a stationary company called Lemon Milk Paper Co

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Economics graduate honored with Order of Augusta

Senior William Turman was honored with the Order of Augusta, WVU’s highest student award. An economics major from Barboursville, Turman has had an extremely active WVU career, participating in the Army’s Reserve Officer Training Corps, the Student Government Association and the Chambers College’s Behavioral Economics and Situational Testing (BEAST) Lab, which he also named. His next steps include being commissioned as a second lieutenant in the Army, interning with Sen. Shelley Moore Capito and pursuing his graduate studies in economics.

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Inspiring the Next Generation

Each year, West Virginia Executive magazine publishes a “Young Guns” list recognizing young professionals in the business community who drive our Mountain State forward. We're proud to share that Tara St. Clair, program director of our Encova Center for Innovation and Entrepreneurship, made West Virginia Executive magazine's Young Guns Class of 2023! As one of 10 West Virginia professionals, St. Clair was honored to be chosen for this year’s class.

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