West Virginia University
Business
MAGAZINE

The_Ticker

2023 2022 2020 2019
Shelby Toompas Heather Richardson Mikenna Pierotti Jake Stump
SHOW ALL ARTICLES
Tyler Laka

I Scream, You Scream

I Scream, You Scream

|

Move over cones and milkshakes, there is a new way to enjoy ice cream – rolled! Marketing student and Morgantown native Tyler Lalka is bringing rolled ice cream to the hills of Morgantown and nearby cities with his business Rolling Hills Ice Cream. Lalka originally saw the concept being done in larger cities and thought to himself, “Mountaineers need this,” and opened his ice cream truck in April 2021. Not only is the ice cream mixed with toppings on top of a negative-five degree plate and rolled into pieces, but his truck also allows him to roll to birthday parties, weddings, farmer’s markets, fairs, office gatherings and more. “It was a dream of mine to bring this to Morgantown and I decided to go mobile because it would give me the opportunity to meet my customers where they are,” he said. The signature menu (which ice cream lovers can get any time) includes salted caramel pretzel, Oreo, peanut butter cup, s'mores and Nutella banana. On top of those flavors, individuals can add other sweet or savory ingredients. Lalka will graduate with a degree in marketing in December 2022. 

Check out Rolling Hills Ice Cream Instagram account → @rollinghillsicecream

Written by:

Photos by: Imago Imaging 

Feminine Appeal

After graduating magna cum laude in finance and economics in 2008, Nesha Sanghavi launched UG Apparel, collegiate sports fashions for women. As a varsity cheerleader for the WVU football and basketball teams, Sanghavi noticed the lack of feminine appeal in WVU clothing. So she did something about it. How successful has she been? Enough to donate $100,000 to establish an endowed scholarship and student enrichment fund in her name. She was named to the Roll of Distinguished Alumni in 2019.

Read Article

Take Stock

Worried about a looming recession and what to do with your money? Hold steady on those investment plans, advises Alexander Kurov, professor and Fred T. Tattersall research chair in finance. In an article penned for The Conversation, Kurov writes “Stick to your long-term plan and ignore day-to-day market fluctuations, however frightening they may be. Don’t take my word for it. The tried and true approach of passive investing is backed up by a lot of evidence.” To dive into the full article, go to go.wvu.edu/kurov.

Read Article

Economics graduate honored with Order of Augusta

Senior William Turman was honored with the Order of Augusta, WVU’s highest student award. An economics major from Barboursville, Turman has had an extremely active WVU career, participating in the Army’s Reserve Officer Training Corps, the Student Government Association and the Chambers College’s Behavioral Economics and Situational Testing (BEAST) Lab, which he also named. His next steps include being commissioned as a second lieutenant in the Army, interning with Sen. Shelley Moore Capito and pursuing his graduate studies in economics.

Read Article

A River Runs Through Wall Street

Chambers College alumnus Michael Shalhoup was recently profiled in Forbes for his work in the field of wealth management. This proud West Virginian and avid fly fisherman has emerged as a prominent figure in the finance industry, overseeing more than $1.7 billion in assets at Merrill Lynch. 

Read Article

Business Butterfly Effect

What happens to small businesses when big retailers shut down?

Read Article

View All Articles