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Headshot of Professor Jeff Houghton

Lasting Impact

Lasting Impact

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A good book can change your life. A good research paper can change many lives.

In April 2024, Professor of Management Jeff Houghton was recognized for his work on “Effective Stress Management: A Model of Emotional Intelligence, Self-Leadership, and Student Stress Coping,” which presents a model of the relationships between emotional intelligence, self-leadership and stress coping for management students.

The catch? That paper was published in 2012.

Its publisher, the Journal of Management Education, recognized Houghton and his co-authors with its Lasting Impact Award, presented for research that has demonstrated significant impact on management educators for at least ten years.

"I'm honored to have my paper selected for 2023 Lasting Impact Award from the Management and Organizational Behavior Teaching Society and Sage Publications,” said Houghton. “It's gratifying to know that my paper is still making a difference more than a decade after its initial publication.”

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I Scream, You Scream

Move over cones and milkshakes, there is a new way to enjoy ice cream – rolled! Marketing student and Morgantown native Tyler Lalka is bringing rolled ice cream to the hills of Morgantown and nearby cities with his business Rolling Hills Ice Cream. Lalka originally saw the concept being done in larger cities and thought to himself, “Mountaineers need this,” and opened his ice cream truck in April 2021. Not only is the ice cream mixed with toppings on top of a negative-five degree plate and rolled into pieces, but his truck also allows him to roll to birthday parties, weddings, farmer’s markets, fairs, office gatherings and more. “It was a dream of mine to bring this to Morgantown and I decided to go mobile because it would give me the opportunity to meet my customers where they are,” he said. The signature menu (which ice cream lovers can get any time) includes salted caramel pretzel, Oreo, peanut butter cup, s'mores and Nutella banana. On top of those flavors, individuals can add other sweet or savory ingredients. Lalka will graduate with a degree in marketing in December 2022. 

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Testify

John Deskins, director of the WVU Bureau of Business and Economic Research, testified on Capitol Hill before the U.S. Senate Committee on Energy and Natural Resources in July. The topic? The importance of energy innovation to economic growth.

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Fashion and Finance

Interested in finance, but also fashion? You can do both! John Pineda, finance senior and fashion merchandising minor, attended New York Fashion Week this fall as a production coordinator. He had the opportunity to see what goes on behind the scenes to put on a show — everything from hair and makeup to seating, lighting, ticketing and security.

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A Divine Business Plan

Religiosity can help turn believers into entrepreneurs, according to Nancy McIntyre, associate professor of management at the Chambers College. A study by McIntrye found that when religiosity is more than attending a place of worship — “when it’s a commitment to religious principles and activities” — it strengthens the desire to create a business with a conscience. 

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Inspiring the Next Generation

Each year, West Virginia Executive magazine publishes a “Young Guns” list recognizing young professionals in the business community who drive our Mountain State forward. We're proud to share that Tara St. Clair, program director of our Encova Center for Innovation and Entrepreneurship, made West Virginia Executive magazine's Young Guns Class of 2023! As one of 10 West Virginia professionals, St. Clair was honored to be chosen for this year’s class.

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