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Testify

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John Deskins, director of the WVU Bureau of Business and Economic Research, testified on Capitol Hill before the U.S. Senate Committee on Energy and Natural Resources in July. The topic? The importance of energy innovation to economic growth.

“In West Virginia, the real key is finding things that are related to energy that build on our comparative advantage, that build on our historic strengths that are still different, new, innovative and growing — not just simply the extraction and exportation of raw coal and gas but other industries that relate to energy and benefit from local abundant supply of energy.”

Front of the House

Frank DeMarco, teaching associate professor of hospitality and tourism, recently received the Excellence in Tourism Education Award from the West Virginia Hospitality & Travel Association. 

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I Scream, You Scream

Move over cones and milkshakes, there is a new way to enjoy ice cream – rolled! Marketing student and Morgantown native Tyler Lalka is bringing rolled ice cream to the hills of Morgantown and nearby cities with his business Rolling Hills Ice Cream. Lalka originally saw the concept being done in larger cities and thought to himself, “Mountaineers need this,” and opened his ice cream truck in April 2021. Not only is the ice cream mixed with toppings on top of a negative-five degree plate and rolled into pieces, but his truck also allows him to roll to birthday parties, weddings, farmer’s markets, fairs, office gatherings and more. “It was a dream of mine to bring this to Morgantown and I decided to go mobile because it would give me the opportunity to meet my customers where they are,” he said. The signature menu (which ice cream lovers can get any time) includes salted caramel pretzel, Oreo, peanut butter cup, s'mores and Nutella banana. On top of those flavors, individuals can add other sweet or savory ingredients. Lalka will graduate with a degree in marketing in December 2022. 

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A Big Four Dream

Lana Latif has already met her goal of securing a job with a Big Four accounting firm -- and she’s still in grad school. Latif will earn her master’s in accountancy in 2021 before heading to Pittsburgh to be an assurance associate at Ernst & Young. According to her mentor, Gary LeDonne, this is a great success story for Latif who came to WVU after living with her family in Palestine. 

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Frank Fumich: Mountain Man

Chambers College alumnus Frank Fumich no longer lives in West Virginia, but he’s still called to the mountains – specifically, Mount Everest. 

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A Mountaineer in Town Hall

Some people take their business public. Chambers College alumnus Eric Mason took his business to the public. 

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