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Shelby Toompas Heather Richardson Mikenna Pierotti Jake Stump
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Tipping Points

Tipping Points

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Here’s a tip for New York City taxi drivers seeking bigger tips: Pick up tourists. Adam Nowak, associate professor of economics, and Amir B. Ferreira Neto, ’19, PhD Economics, studied data on yellow taxis in the Big Apple to see if tourists tipped more than locals. They do. Furthermore, theatergoers tip more than non-theatergoers, based on their findings that zeroed-in on drop-offs and pickups near Broadway. These differences between tourists and locals may affect the allocation of taxis throughout the city, conclude Nowak, Neto and Amanda Ross, of the University of Alabama.

Economics, Gentrification and Crime

You often don’t think of gun violence, gentrification and drug crime when thinking about business education. But one recent economics alumnus found a research niche on that topic. 

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Ignite!

The Encova Center for Innovation and Entrepreneurship continues to empower budding entrepreneurs across the Mountain State with the tools needed to flourish. The Encova Center is launching IgniteWV, thanks to $200,000 in grant funding from the Claude Worthington Benedum Foundation.

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The Future is Innovative Females

In an effort to reach innovative and entrepreneurial females throughout the state, the WVU Morris L. Hayhurst LaunchLab hosted its Second Annual Women Innovate Pitch Competition. Ten women entered the virtual competition in October in hopes of winning prizes up to $5,000 to turn their idea into a reality. The contestants had to consider every aspect of their pitch – everything from production to advertising – and field questions from the all-female panel of judges. First place went to Anna Cummings, a business management major and entrepreneurship minor from Ashburn, Virginia, whose pitch identified an unaddressed need for a device to help earring-wearers attach their earring backtracks. “The Women Innovate Pitch Competition is an important opportunity for women entrepreneurs,” said Carrie White, executive director of the Morris L. Hayhurst LaunchLab. “The LaunchLab is here to provide support to all student innovators. However, historically we have seen fewer female clients as compared to male. This event is designed to level that field. The first year we held it, we saw our female entrepreneurs increase by 20 percent. We want to provide encouragement to all WVU students who wish to create something new!” 

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CPA-MAZING

Passing the CPA (Certified Public Accountant) exam is a big career step for all accounting students.

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Leaving her own Mark

For many students, WVU feels like family. For Amaya Gray, it is family. Gray’s grandfather, Ken Gray, may have founded the long-standing program WVUp All Night (which hosts events and activities for students as an alternative to the bar scene), but Gray is leaving her own mark as a Mountaineer. She’s been part of the Career Readiness Program with our in-house Center for Career Development, served as a Peer Mentor for incoming freshmen in BCOR 191 and a Chambers College Ambassador, has been a member of the Student Managed Investment Fund (SMIF) with Naomi Boyd, and founded Students of Color in Business with the help of Susan Lantz. “Students of Color in Business is geared towards business students and business minors, as well as any student who wants to be an entrepreneur or learn more about business,” Gray said. 

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