Twitter is more than rantin’ and ravin’ and snarky memes. It can influence stock returns, according to Alexander Kurov, professor and Fred T. Tattersall research chair in finance. Kurov and Chen Gu, a 2018 graduate of the finance doctoral program, found that firm-level Twitter content has information useful for predicting next-day stock returns, and that it is a stronger predictor of returns for firms with less analyst coverage. Their study, “ Informational role of social media: Evidence from Twitter sentiment,” is published in the Journal of Banking and Finance.
A Test Above the Rest
When it comes to the cybersecurity industry, the CISSP – Certified Information Systems Security Professional – is one of the most sought after certifications individuals can receive. In fact, in Britain, the CISSP certification counts as a masters degree. That is how prestigious it is.
Business Butterfly Effect
What happens to small businesses when big retailers shut down?
Welcome to the Hall
Three West Virginians with careers in energy, restaurant franchising and industrial service are the newest members of the West Virginia Business Hall of Fame.
Is PEPSI ok?
Actually, it’s more than OK for Amy Toscano, who graduated in May with a global supply chain management degree. Toscano, of East Stroudsburg, Pa., quickly fizzed into the workforce with a supply chain position with PepsiCo, which Toscano calls “a global brand that encourages my personal growth that started with great experiences at the Chambers College – both in and out of the classroom.”
First Pitch
Supported by Silicon Valley CEO Ray Zinn, the first ZinnStarter Pitch Competition, hosted by the LaunchLab, gave aspiring collegiate entrepreneurs an opportunity to win cash to build their ideas into the next groundbreaking product or business. Winners included: First place ($2,500): Emma Adams, WVU animal and nutritional sciences major, and her business idea PetRecord, which provides universal medical records for pets in emergency situations; second place ($1,500): Cameron Keefe, global supply chain management major, and her idea ThermoRoller, which combines physical massage with temperature control to relieve sore muscle pain; and third place ($1,000) to the team of Austin Davis, Anne Byer and Emily Thomas, from the University of Charleston, and their idea Second Chance, a program that helps give active control back to people with quadriplegia and paraplegia.