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Twitter is more than rantin’ and ravin’ and snarky memes. It can influence stock returns, according to Alexander Kurov, professor and Fred T. Tattersall research chair in finance. Kurov and Chen Gu, a 2018 graduate of the finance doctoral program, found that firm-level Twitter content has information useful for predicting next-day stock returns, and that it is a stronger predictor of returns for firms with less analyst coverage. Their study, “ Informational role of social media: Evidence from Twitter sentiment,” is published in the Journal of Banking and Finance.

Outstanding!

Each spring, the University honors selected faculty members with the WVU Foundation Awards for Outstanding Teaching. Jody Crosno, the Joseph E. Antonini Chair and professor in marketing, was one of five faculty to receive the 2021 award. The committee was impressed by her seamless incorporation of experiential learning and technology into the classroom, exceptional student engagement, and innovative classroom assignments that require her students to engage with customers and clients, such as Camp Virgil Tate, to gain real-world experience.

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When Life Hands You Lemons

In September 2019, our CEO Club donated the money from its Lemonade Day, which was held spring 2019, to WVU Medicine Children’s. Not only did local Morgantown kids learn how to run a profitable lemonade stand, but they were also able to support a great cause that will go on to help other children in our community.

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A Refreshing Experience

Mason Harp is not only a Chambers College marketing junior, but he is also WVU’s Coca-Cola Ambassador. In fact, he is currently ranked 1st on the leaderboard for Coca-Cola Campus Ambassadors. “I am extremely excited to be working with Coca-Cola. The chance to add a Fortune 500 Company to my resume will help make me more marketable when applying for internships and other future opportunities,” Harp said. 

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Chambers' Campus Cameo

Our business students were energized by College namesake and proud West Virginia native  John Chambers, who visited campus with his wife, Elaine earlier this semester. He inspired our Entrepreneurship classes and student fellows by sharing his lessons learned from 20 years of leading Cisco Systems as CEO.

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The Gavel Strikes 20

2023 marks the 20th year of law firm Steptoe & Johnson’s participation in the FAFE (Forensic Accounting and Fraud Examination) graduate program’s Moot Court exercise. This capstone experience puts students’ skills to the test by having them investigate mock cases based on real-world financial crimes, culminating in a trial where they must testify as to their findings.  

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