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The Art of Giving

The Art of Giving

In times of looking for that special gift, lean on Julian Givi for sound advice. Givi, assistant professor of marketing, is an expert on gifting.

In his research, he has uncovered various mismatches between giver and recipient. For instance, recipients welcome sentimental presents like handwritten notes or photographs, or unconventional gifts like an e-reader for Valentine’s Day, but they won’t get those from most givers, who see too much risk that these gifts will miss the mark. 

And Givi has discovered that givers focus on the gratifying moment when the bow comes off, the fun present is revealed and the smile lights up, while recipients want practical gifts they can use for a long time. Read more about Givi’s research here.

Fans Arrive Like Butterflies

Large, one-off events such as music concerts can create economic impacts not seen from professional sports, suggests rockin’ research by Joshua Hall, chair and professor of economics. Hall and Justin Parker, a 2020 Ph.D. economics graduate, found that Pearl Jam’s Seattle “Home Shows” in August 2018 generated $58 million in additional hotel revenue and $9 million in hotel tax revenue. That dwarfs Seattle Mariners baseball games ($140,000 in additional hotel revenue on game days). Their research was published in the Annals of Tourism Research Empirical Insights.

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Cap it Off

Just like the COVID-19 vaccine protects against contracting the contagious virus, the collective elements of self-efficacy, optimism, hope and resiliency - otherwise known as “PsyCap” - helps inoculate employees from the negative effects of working through a pandemic, according to Jeffery Houghton, management professor. Houghton and two of his Ph.D. students, Richard Oxarart and Luke Langlinais, found that those lagging in PsyCap characteristics drifted to maladaptive behaviors and exhibited a high perception of stress. Read more at WVUToday.

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Hockey, Sticking

Question: What do hockey and entrepreneurship have in common?

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Leidos and the Future of Business

Leidos, a Fortune 500 science and technology leader, partnered with the Chambers College in October for the ‘State of Innovation: Top Emerging Technologies Poised to be Key Drivers of a Post Pandemic World’ seminar. The event was part of the Leidos “Future of Business” series, designed to explore disciplines that are disrupting the business world, including cybersecurity, data analytics, cloud computing and the world of fintech. 

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From West Virginia to Japan

A May 2023 graduate in finance and economics earned a highly competitive U.S. Department of State Critical Language Scholarship to travel abroad to learn a new language and immerse into cultural experiences. 

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