Worried about a looming recession and what to do with your money? Hold steady on those investment plans, advises Alexander Kurov, professor and Fred T. Tattersall research chair in finance. In an article penned for The Conversation, Kurov writes “Stick to your long-term plan and ignore day-to-day market fluctuations, however frightening they may be. Don’t take my word for it. The tried and true approach of passive investing is backed up by a lot of evidence.” To dive into the full article, go to go.wvu.edu/kurov.
Goal!
Management Information Systems alumnus Jack Elliott helped the Philadelphia Union win the Supporters Shield, given for finishing first in the Major League Soccer regular season. Elliott, who played for the WVU soccer team from 2013 to 2016, plays as a defender.
Come One, Come All
This year, our College welcomed the highest incoming freshman class to date – more than 600 incoming first-year students. Our Undergraduate Recruitment team goes above and beyond to provide a personalized experience for our admitted students. “Call and letter writing campaigns are completed with the purpose of a) assisting with the application process, b) answering any questions students and their parents may have, and c) making students feel special. Many other colleges do not employ the methods that we do. The feedback we receive routinely mentions the personalized experience as a reason for choosing Chambers and WVU,” said Rebel Smith, Assistant Dean for Undergraduate Programs.
I Scream, You Scream
Move over cones and milkshakes, there is a new way to enjoy ice cream – rolled! Marketing student and Morgantown native Tyler Lalka is bringing rolled ice cream to the hills of Morgantown and nearby cities with his business Rolling Hills Ice Cream. Lalka originally saw the concept being done in larger cities and thought to himself, “Mountaineers need this,” and opened his ice cream truck in April 2021. Not only is the ice cream mixed with toppings on top of a negative-five degree plate and rolled into pieces, but his truck also allows him to roll to birthday parties, weddings, farmer’s markets, fairs, office gatherings and more. “It was a dream of mine to bring this to Morgantown and I decided to go mobile because it would give me the opportunity to meet my customers where they are,” he said. The signature menu (which ice cream lovers can get any time) includes salted caramel pretzel, Oreo, peanut butter cup, s'mores and Nutella banana. On top of those flavors, individuals can add other sweet or savory ingredients. Lalka will graduate with a degree in marketing in December 2022.
Just Say 'No'
Rejoice introverts and, generally, anyone who wants to decline a social invitation. Recent research by Julian Givi, assistant professor of marketing, shows that it's ok to decline party invitations. His research has gained national and international coverage: https://wvutoday.wvu.edu/resources/how-to-say-no
No Dessert - or Dinner
One of seven West Virginians don't know where or when they’ll get their next meal. Food deserts are defined by the USDA as areas that lack fresh and healthful foods, and these are found throughout the state in impoverished areas lacking grocery stores, farmers’ markets and healthy food providers. John Saldanha, Sears chair in global supply chain management, is addressing this West Virginia problem head-on with his supply chain technology students. Read more in an upcoming edition of our magazine.