When COVID-19 hit, many faculty members were left learning virtual tools and hoping for some good news. Our Associate Professor of Marketing, Dr. Laurel Cook, did both. Cook receiving the news of her award of tenure was both exciting and joyful – a rainbow over the year 2020. While she could not throw the celebration party she had always wanted out of respect for our state’s COVID-19 restrictions, she did throw a one-of-a-kind photo session to share her news. “As a first-generation faculty member, this achievement is a reflection of the support and encouragement of my family,” said Cook. “Plus, this award bodes well for future generations in my family, and I am also incredibly grateful to West Virginia University and Chambers College.”
Focus Forward
A student veteran and graduate student in business administration is in elite company as one of only 18 women chosen for a fellowship designed to support military-connected females.
Tipping Points
Here’s a tip for New York City taxi drivers seeking bigger tips: Pick up tourists. Adam Nowak, associate professor of economics, and Amir B. Ferreira Neto, ’19, PhD Economics, studied data on yellow taxis in the Big Apple to see if tourists tipped more than locals. They do. Furthermore, theatergoers tip more than non-theatergoers, based on their findings that zeroed-in on drop-offs and pickups near Broadway. These differences between tourists and locals may affect the allocation of taxis throughout the city, conclude Nowak, Neto and Amanda Ross, of the University of Alabama.
Lasting Impact
A good book can change your life. A good research paper can change many lives.
Roll Call
Four Chambers College alumni who trailblazed their way to success in the business world joined the 2020 Roll of Distinguished Alumni class. They include Tina Bigalke, chief diversity officer of PepsiCo; Glenn Carell, managing director of Global Trading Systems Designated Market Making Operations; Dan D’Arrigo, former executive vice president and chief financial officer of MGM Resorts; and Albert Lewis, owner and chairman of Glass Inc.
Business Butterfly Effect
What happens to small businesses when big retailers shut down?